Testimonials for Approved Senior Network® and LTCEP
I can’t do it all myself. I’m very much a… want to do as much as I can myself, but what I’ve learned is I have to have a good team around me, be that phenomenal office staff to phenomenal caregivers.
I’ve got to have all the support systems.
So just like you hire a CPA to do your taxes and just like you hire an attorney to do your will and your estate planning, you need to hire a social media expert to do your online marketing if you’re going to do it right.
So that’s where we’ve loved using your group, Valerie, because as COVID started here, we really had to think, “Okay, what are we going to do to stand out?”
And I tell you what, where we’re getting leads right now is from online. People are finding us on Google and I’m like, “Yay, it’s working.”
So we've had tremendous success working with you and your team, especially when it comes to not just Facebook and Instagram or Twitter, but really on Google My Business. So what you guys have shown us and opened our eyes to and all the capabilities on that Google My Business page, it's mind-boggling.
You guys know so much and that's really why we rely on you guys. You are the experts.
But those simple tricks and those little updates that you guys are making to our page, we see the difference. The phone rings more, more people are calling in and when we ask them how they hear about us, it was Google because of my business, our ratings. I think it's outstanding how much emphasis you guys put on all of the different kinds of platforms and faucets of social media and online.
So it's really great that we can come to one-stop, a one-stop-shop and work with your team, who's incredibly knowledgeable, and you guys give us great tips and insights. But again, when we started with you I think we were ranked number seven on Google My Business, showing up as the seventh search for in-home care in our area and now we're number one.
So, the proof is in the pudding and the numbers really show it. And I don't know all the algorithms and the hard stuff that you guys know, but I know that if we trust you and we do what's required, anyone can see the same kind of results thanks to you all's hard work and effort on our behalf.
Yeah, we've been using your system now, your full system, for about two months now, and we've used you on and off for probably over the past three years. Over the last two months, we've definitely seen progress and improvement in the areas we were certainly looking for. You did a tremendous job upgrading our website to be more SEO friendly.
We're seeing, huge strides from a location, Google ranking throughout the Valley.
I mean, when we first started, I don't even think we were even on page 10, now depending on the keyword we're showing up on page one, position one.
So we're certainly grateful for what you've done there and then not to mention the email campaigns that you've rolled out for us, the monthly newsletters that have been extremely helpful. Bob Swadkins:
Then just basically overall tutelage of you teaching us what to do and what not to do's been extremely helpful. Bob Swadkins: Yeah, no question. I mean, when you're running your business on a day to day basis, it's almost impossible to be able to create content post to Facebook, post to Google my business, post to LinkedIn, do Google ads, do all of these different things.
There's no question that for the amount of investment that we've made, it's definitely paid huge dividends on the backside and we're extremely happy with the results.
Well, since I've been working with you, I have definitely seen a difference in my marketing, because you guys have added a lot of value to my marketing. I feel like a weight has been lifted, because I'm not trying to wear that hat as much anymore, because I feel confident that you are there and that you are doing the things that need to be done because that's your expertise. My focus is on helping people to realize that they can get a medical alert to help people to stay in their homes, help the families to feel peace of mind to know that that loved one is never alone. And so, that's where I want to excel and to spend my time.
So, with your company, I feel like you are the expert and I trust what you are doing. And I know that it's going to take time, just because any good thing does. And it's going to take time, but I can definitely tell you that I feel much better and feel that you have done everything that you've said that you would do, very, very prompt on response. And I feel like everything that I've asked of you has been done and then some.
"I agree 10000% and I don't flatter, Valerie, I'm all business all day, you know that. Yours and your whole team's approach to one, how to... I came to you and said, "I need to move up on Google." We were moving from baby to sort of medium size, and you taught us that you also taught me the value of our own content. And that was the game-changer, but I would not have known that, and I see other Golden Hearts coming out and other providers, with just the stuff you guys put out, which is great content, it's great. But to add to it ourselves, or to comment on it, is part of the engagement we talked about."
You know, in order to be successful on social media, you do have to do a little bit of work. Working with your company, Valerie, you guys really do make it as turnkey as possible. If it's an event update that we want to post, we just upload a picture and a couple of sentences about what's going on.
You guys do all the wizardry, and beautiful work to make it look amazing on the blog and the website. What I'm most impressed with is how a month long of work and documenting events, and videos, and photos at the end of the month, you guys wrap it all up in a pretty little bow when we have our monthly email sent out to hundreds and hundreds of colleagues, clients, referral sources, and it's incredible.
So I would say, what little work that you guys do require us to do, I think it is really necessary to be successful on social.
So we've had tremendous success working with you and your team, especially when it comes to not just Facebook and Instagram or Twitter, but really on Google My Business. What you guys have shown us and opened our eyes to, and all the capabilities on that Google My Business page, it's mind boggling. You guys know so much, and that's really why we rely on you guys. You are the experts, but those simple tricks, and those little updates that you guys are making to our page, we see the difference.
The phone rings more. More people are calling in, and when we ask them how they hear about it, it was Google, Google My Business, our ratings. I think it's outstanding how much emphasis you guys put on all of the different platforms and faucets of social media, and online.
It's really great that we can come to one stop shop and work with your team, who's incredibly knowledgeable, and you guys give us great tips and insights. But, again, when we started with you, I think we were ranked number seven on Google My Business? Showing up as a seventh search for in-home care in our area. And now, we're number one.
The proof is in the pudding, and the numbers really show it. I don't know all the algorithms and the hard stuff that you guys know, but I know that if we trust you, and we do what's required, anyone can see the same kind of results, thanks to you all's hard work and effort on our behalf.
I would say we're very, very five star satisfied. Like I said, it's a peace of mind. We know our online presence is well presented. The content is pertinent. It's relevant. We constantly are getting likes and good feedback. The blog posts are great. Yeah. I mean, it's fitting our needs perfectly and we're seeing results and that's why we keep on every month, because we're seeing results from it.
I just expect that people are going to go to a website or watch a video even before making a call to us. And so I think that content has to be fresh and our services and what we provide and how we're different has to be on our website and out in social media. And I think that's what sets us apart from others. And I think that's why you, Val, and your team came into our business at the right time. We just needed a new website and a path to follow, to figure out how to post Facebook and LinkedIn regularly and those kinds of things. So we appreciate your experience and ways that you teach us even things, how we could do them ourselves.
Valerie VanBooven RN BSN:
Well, thank you. It is a challenge to run a full time business and take care of others and then also do three posts to Facebook this week and do a blog post and get this done and get that done and remember all the different parts and pieces of all of this. So I think you doing what you do best and marketing and talking to folks about your services and amenities and your community, and then having somebody else sort of fill in the gaps there with content and things like that, I think that really does help. It's hard to be an expert at all things at all times. So, yeah. I think delegating really does help with the online marketing a little bit.
"So again, I tell it like I see it. I used to run large marketing organizations. I feel that every dollar we've ever invested with you, and when we moved up the ladder, at one point, you said, "That's great." When I came to you two years ago and said again, "We want to move higher on Google." You said, "Actually, I'm going to put you in a less expensive plan, but you need to participate and do X, Y, and Z."
So that was the biggest affirmation for us, Rodney and I, that you were not out to just grab money from us, and it's worth every cent. Every cent a thousand times over"
Knowing I can just send you guys a quick ticket and say, "Hey, add this here, do this, do that," and literally by within usually an hour or two it's done.
We did not create your website, but Touching Hearts was kind enough to allow us to add what we call a chat bot or a pop-up little messaging center on your website. And since we've done that, you've had some successes with that. Tell me about the little chat bot and what that has brought to you. - Valerie VanBooven
Sure. Our existing website had an entry form and a submit an inquiry, filled out all of these fields. Then it would work maybe once a month, twice a month, nothing extraordinary. Since we added that text feature at the bottom of our website that instantly pops up as soon as you search us. I'm telling you it's been amazing since February when we activate it. We've had over 18 inquiries through that quick platform where we weren't sure if people of a certain age group or demo would actually be inclined to utilize that feature. They're utilizing it like crazy.
And for us, it's a really easy way to already know the client's name, their phone number. And they can text in a sentence or two or a couple of words to tell us if it's Mom or Grandmother or Father. If they're having heart issues or Alzheimer's and dementia, and then immediately that's going into our CRM, which is incredible as well working with you guys. But then we're able to take that hot lead and give them a call back. Nine times out of 10, we're signing clients from it. I know when we get that chat feature in our inbox, boom, we've got a great referral source in there. We can't speak enough about it. - Christina Ramos
Kat Villanueva, RN BSN, Nest and Care: So when I first came on board, I think I have a hundred followers on my Facebook but I'm now close to 700 in just a few months. And these are legit, local followers and not somebody from out of the country or out of state. So, that's really important to me. My articles and my blog posts are also on point and my newsletters are always out there. So the peace of mind that you give me is really invaluable.
Yeah, no question. When you're running your business on a day-to-day basis, it's almost impossible to be able to create content, post to Facebook, post to Google My Business, post to LinkedIn, do Google Ads, do all of these different things. There's no question that for the amount of investment that we've made, it's definitely paid huge dividends on the backside. We're extremely happy with the results.
Not having to worry about creating that blog content and the Facebook posts and knowing I can just send you guys a quick ticket and say, "Hey, add this here, do this, do that." And literally within, usually an hour or two, it's done. And that's really nice. You guys have really helped brand my business and you just made it easier.
Cliff Glier, Owner, SenCura Home Care:
Dawn's like just, I can't say enough about that girl. She's just man, she's phenomenal. Don't lose her. Believe me, whatever you do, give her, I'll throw in some money to give her some more.
Valerie VanBooven RN BSN:
I'm still recording so I'm going to share your testimonial with her about her. It'll make her day. Trust me.
I have awesome experiences with you guys. First of all, the main thing I love about you guys is, no matter what, your support is awesome. If I submit a request, I get a confirmation that it was received, I get a message, and it's not a box. I do get a message from the system, but an actual person reaches out and says,
"Hey, we got this. We gave it to this person."
I'm really big on follow through, so if I tell somebody that I'm calling them back at 3:10, I'm calling them back at 3:10.
So it's nice to know who got it, where the message went. And then when everything is resolved, they follow up with you after, and I'm notoriously bad at responding to that followup, but know that I see it and appreciate it. It's a matter of typical millennial thing, I've got like 40,000 unread emails so it's hard to determine what's new and what's not, but it's appreciated.
And I love your guys' flexibility, frequently. You guys have various deadlines for different things, but someone's always willing to help me make something work.
And with trying to adapt to a new work position I do here, and the obvious going on in the community, I really appreciate that you guys are a bit more organized than myself.
I try to send out supplementary things on specific days of the week... When I first started this job, I'm like, "On Monday, everyone's getting emails and people are getting calls Tuesdays and Wednesdays", and it just doesn't work like that. Not always, so it's nice to be able to do my supplementary stuff as almost a bonus, more personalized piece, and have you guys doing something regimented. It really helps us establish the reputation.
I don't think it's expensive at all given the value that you bring to our business. When I have to just forget about my social media because I know that's being taken cared off is the more time that I could really spend working in my business.
Regarding the Texting Widget On Our Website: Yeah, I would say maybe once a week we get an inquiry, and I'm finding it's not necessarily just random people, but someone that maybe heard about us, searched our website and then they saw the chat. So, then they put in their information and then they'll say, "Hey, I heard about you from ..." Even a social worker just last week that I worked with, or worked with at the hospital where I used to work, or I still work, but she just sent me a message through the website saying, "Wonderful job. We're so impressed with your home care. We've heard wonderful things." So, I think it's just a quick way for people just to get a hold of you, and I do really like it.