approved senior network, senior care marketing, senior care businesses, senior care providers

For Immediate Release



Valerie VanBooven RN BSN


(02/10/2020, St. Charles, MO) Valerie VanBooven RN BSN and George Novoson, co-owners of LTC Expert Publications, announced their new name, “Approved Senior Network® Marketing” 

LTC Expert Publications started in 2003 as Valerie’s book publisher. In 2008, LTCEP evolved to provide online marketing services to senior care businesses. Now in 2020, LTCEP has evolved, yet again, to have an all-inclusive, one-stop-shop for senior care providers and consumers. All branded under the name Approved Senior Network®.

Approved Senior Network® and Approved Senior Network® Marketing serves both the consumer and the senior care business market in the U.S and Canada. is for consumers and lists thousands of senior care businesses across the U.S. This website provides families the opportunity to reach out for assistance in their local area, for free.

Also available are 10+ free guides on home care, senior housing, end-of-life issues, Alzheimer’s and dementia care, paying for care, and more.

Approved Senior Network® Marketing is the marketing arm of Approved Senior Network®. You can find more information at

Senior care businesses can choose one of 4 categories for their listing:

·        Free

·        Basic Member

·        Member Plus

·        Expert Level

“Expert Level membership is reserved for senior care businesses that we know extremely well. They are actively participating in senior care outreach, publishing and engagement practices online. These businesses are supporting their local communities with excellent content and in-person community outreach efforts”, say Valerie VanBooven RN BSN.

She adds, “These members have made a commitment to be extremely visible to families in their local area. They aren’t hiding behind their websites or their Facebook Pages, they are present and communicating with consumers on a daily basis.”

Approved Senior Network® Marketing offers the following services:

·        Senior Care Website Development

·        ADA Compliant Websites

·        Senior Care Chat for Websites

·        Content Marketing Programs

·        Google Enhanced Marketing Program

·        Senior Care Lead Programs

·        Senior Care Recruitment Programs

·        S.M.A.R.T. CRM for all clients

“As our clients’ needs have changed over the years, our business has evolved to meet those needs from an online marketing perspective. I am excited about all of our products and services. Adding a FREE CRM to the mix for our clients to use has been the most satisfying – they have been asking for a CRM for YEARS, and now they all get one for free!”, says VanBooven.

Approved Senior Network’s commitment to their senior care clients’ visibility and overall support and satisfaction has never been stronger. With a team of 17 staff plus professional writers, they are the most trusted resource for online marketing in the senior care market.

Learn more about Approved Senior Network at

Learn more about Approved Senior Network® Marketing at